Bhavya Bhatt is a lawyer by education and the founder of Clause Play, a boutique PR and personal branding agency built exclusively for professional services, working with lawyers, chartered accountants, company secretaries and consultants. She was recently recognised by Fortune India as a Top Law Firm Management Professional and is the recipient of the Young Women Founder of the Year award by She Aspire.

Her work centres on helping professional services firms and individual practitioners build thought leadership, market positioning and digital authority aligned with business development goals. She designs credibility-led visibility systems across owned platforms, media, rankings, podcasts and speaking ecosystems, and has led campaigns that delivered close to a 350 per cent increase in organic social following and a fourfold rise in leads for clients, alongside a twofold increase in visibility through thought leadership work. She also spearheaded the Law Firm Digital Footprint Report 2023, covering firms across India and New Zealand, which was widely cited across the legal industry and reshaped how firms approached their social media presence.

Under Clause Play, she runs an India PR vertical built specifically for international law firms with India desks, CFAs, CAs and other professional services clients, alongside two parallel verticals, Clause Play Edge for international professional services firms and Clause Play Jr., a personal branding programme for undergraduate students across universities and institutions pan-India.

Her work and views on legal marketing have been featured by Bar & Bench across multiple pieces, including a two-part series decoding digital footprints in the legal industry and a piece on the state of digital readiness among law firms, as well as by SuperLawyer, YLCC, and Womenpreneur Asia Malaysia. Through Clause Play, she continues to work at the intersection of legal expertise and business strategy, helping professional services firms translate what they know into visibility that drives real credibility and growth.